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How RAD Do You Want To Be?

Data-Driven, Evidence-Based Sales Hiring

hire salespeople 
with precision!

A data-driven, evidence-based sales hiring approach, where precision fuels your sales talent strategy!

 

Navigate your hiring journey with our predictive sales assessment, insightful analytics services and training to replicate success with every new sales hire on your team.

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Our Assessment 

Predicts Sales Success!

01

#1 Assessment for Sales

270 companies can't be wrong! We offer the #1 sales and sales management assessment that actually assesses sales and sales management behaviours. We don't just let you hire any anyone, as our assessment is benchmarked to your top performers.

03

Validate Your Hiring

We are committed to accountability by providing  annual validation studies for our clients to ensure our assessments accurately predict the job performance and retention of your selected salespeople. Our goal is to help you use a validated sales hiring assessment aligned with the key competencies of your top performers.

02

Create Hiring Benchmarks

Our customers deserve the best to be able to identify star candidates. When you choose to work with our team, we can help you benchmark the assessment to consistently select quality and excellence. 

04

Debriefing Services

If you're unsure how to interpret the results or want to compare candidates, our debriefing services are here to help. Our expert team offers a paid service to guide you through the assessment results, providing professional insights and recommendations. Schedule an online appointment today.

Here's What Our Clients Say....

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GREATWAY FINANCIAL
Pearl Rebollos,
Chief Distribution Officer

RAD Potential has been a game-changer for Greatway Financial in enhancing our agent screening and guiding sales leaders toward better-informed decisions. With RAD, we can quickly identify candidates who not only align with our values but also have the drive and resilience essential for long-term success. This tool has become a vital asset in our recruitment process, providing valuable insights that allow our sales leaders to focus on nurturing talent with the highest potential.

LONGEVITY ACHIEVED
Alaeddine Jabri,
Managing Partner

I can’t recommend RAD Potential and Rob enough! Working with him is an absolute joy.  Under Rob’s watch, we revamped our whole approach to attracting talent. It didn’t just change how we work —it reshaped our entire business model, making everything run smoother and setting us all up for success to select great salespeople. Honestly, I can’t imagine how we would have reached where we are without him.

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AMERICAN NATIONAL INSURANCE COMPANY
James Collura, 
Chief Marketing Officer

I have known and worked with Robert Dougan for more than twenty years! Everything Robert does, he does for his customers. Robert is an awesome complete trainer with outstanding communication skills so that he relates to your teams and to their requirements.
Robert is thoroughly skilled in technology, but he is BEST at the analysis of sales people AND able to relate the information in simple easily applied terms.  Robert has changed the face of simple recruiting to SKILLED SELECTION.

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DESJARDINS FINANCIAL SECURITY INDEPENDENT NETWORK 
Shawn Smith, Managing Director South Western Ontario Region

Robert I want to thank you so much for your contribution to our team.   We are really at a turning point with the team and your content and coaching was the right medicine for us to move forward .   I truly respect and appreciate your continued support to the SWO team

How We Help!

analyze

Work with us to analyze your sales recruitment data in order to keep top talent.

Select

We offer the #1 sales assessment to improve the quality of hire

KEEP

Train your teams to success by leveraging our assessment tools.

Our Happy Clients

"RAD has been a training and coaching resource to our sales leaders for over two years.  Robert has helped us build out repeatable, consistent systems when it comes to recruiting, selection and advisor coaching.  We continue to partner with Robert and RAD because his processes work!"

Duane Zappitelli, Chief Distribution Officer,

Serenia Life

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Copyright ©2024 By RAD Potential Advisory Inc.

Mississauga, ON

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Authorized Distributor Statement: RAD Potential Advisory Inc. is a licensed distributor and authorized agent of Self Management Resources Corporation (SMG). All rights to sell and distribute SMG products and services are held by RAD Potential Advisory Inc., in compliance with licensing agreements and distribution rights. Any unauthorized use, reproduction, or distribution of these materials is strictly prohibited.

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